Chongqing - Bridging News recently conducted an exclusive interview with Zhu Huarong, Chairman of Changan Automobile, who discussed the global expansion strategy of China's new energy vehicle brands.
As one of the leading Chinese automakers based in Chongqing, with a sales volume exceeding 2.55 million units in 2023, Changan's globalization efforts have garnered significant attention.
Zhu stressed that Chinese brands hold a responsibility to share their advanced technological achievements with users worldwide. He underscored that the overseas market offers significant growth opportunities for Chinese enterprises.
Concerning Changan's global expansion, Zhu outlined the "Vast Ocean Plan" with ambitious goals by 2030: overseas investments exceeding $10 billion, sales surpassing 1.2 million units, adding 10,000 overseas employees, and establishing Changan as a world-class auto brand.
"Chinese companies must not only go abroad but also go inside," Zhu stressed, outlining Changan's commitment to long-term investment, local engagement, and social responsibility in international markets.
Zhu also discussed the advantages of China's new energy vehicles, attributing to the top-down nationwide strategic planning and comprehensive R&D system. Looking ahead, he envisioned the future of new energy vehicles, emphasizing that the development of intelligent connected vehicles is crucial for electric vehicles in the future.
(Fan Hongyi, as an intern, also contributed to this report)
Bridging News
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