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AVATR 11 Officially Launches in Hong Kong, Starting at HK$513,800

By Bridging News
UGC 2025-05-31
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On May 29, the AVATR brand and AVATR 11 Hong Kong Launch Event was held at PMQ in Central, Hong Kong. The future-forward intelligent luxury SUV AVATR 11 officially debuted in Hong Kong, introducing two variants: Premium Edition and Max Edition. Equipped with CATL ternary lithium batteries, the official guide prices are HK$513,800 and HK$608,800 respectively. At the event, the limited-edition collaborative model AVATR 012, co-created by AVATR and international fashion master Kim Jones, made its first appearance in Hong Kong. With this dual-car lineup of high-energy luxury models, AVATR comprehensively showcases its new international luxury vision.




Renowned Hong Kong artist Sharla Cheung attended the event and experienced the AVATR 11 firsthand, praising its design language and cabin comfort. As an emblematic masterpiece of the "new luxury" concept, the AVATR 11’s design—blending elegance with dynamism—has been awarded the German Red Dot Design Award. Sharla Cheung specifically highlighted that features such as ventilated/massaging seats and the "one-touch lie-flat" function are particularly considerate for Hong Kong’s climate. Coupled with the Meridian sound system, she noted that urban driving can transform into a relaxing and rejuvenating experience.





From original design to intelligent experience, from product strength to emotional value, AVATR continues to define the "new luxury" standard through its differentiated advantages of "high aesthetics, high intelligence, and high value," while expanding its global footprint in premium intelligent mobility.






Contact Information


Mr. Hansen Li

Public Relations Department, AVATR

10F, Tower A, Financial Street Phase I

1539 Zhongxing Road, Jing’an District

Shanghai

hansen.li@avatr.com
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